01
You can't find the next customer
Sales come from the same handful of people. Everyone else on the internet has never heard of you.
Customer discovery, distilled
Find the customers
you haven't met yet
Meridian reads your store's signals and returns one thing: what to do this week. Which customers to reach, what to say to them, and why it will work — in plain language, not another chart.
Built for sellers on Shopify, Etsy, Trendyol, Instagram and their own sites.
This week · No. 43
Your top three
Growth score
68
- 01
Win back one-time buyers with a glaze story
Email · High impact / Low effort
- 02
Fix missing descriptions on 14 product pages
SEO · High impact / Medium effort
- 03
Post the kiln-opening reel at 19:10
Instagram · Medium impact / Low effort
Why these three?
Every task explains itself →
Featured segment
The slow-living tablesetter
Potential · High
The problem
You don't have a data problem
You have a decision problem. Most tools were built to report. You need something that decides — and then tells you why, in a sentence you can act on before the shop closes.
02
You don't know where to start
SEO, reels, ads, email, a blog — all of it matters, none of it fits into the two hours you have tonight.
03
Your budget leaks
€300 a month spent on boosts that feel busy and never show up in orders.
04
The data never explains itself
Analytics tools hand you sessions, funnels and bounce rates, then leave you alone with them.
05
Real analytics costs more than the store earns
Enterprise pricing, dashboards built for teams of ten, a monthly fee for the privilege of confusion.
How it works
A weekly rhythm, not a dashboard habit
0
priorities a week
0
minutes to set up
- 01
Two minutes of honest input
Your site, your categories, your average order value, your three closest competitors, the channels you already post on. No integration, no code, no CSV you have to prepare first.
- 02
The market gets read for you
Meridian scans your storefront, compares competitors on public data, and looks for the gaps nobody in your category is filling.
- 03
Three priorities, not thirty
Everything it found is scored on impact and effort, then cut down to the three moves that matter this week — each with the reasoning attached.
- 04
You log the result, the plan learns
Orders, traffic, followers. Next Monday a fresh plan arrives, informed by what actually moved.
Scanning the market…Comparing competitor ranges…Scoring impact against effort…Writing your three priorities…
Customer opportunity
High potentialThe slow-living tablesetter
Rents a flat with good light, hosts four to six people at a time, buys ceramics in pairs rather than singles. Finds things through interiors newsletters and Pinterest, almost never through ads.
- Where they are
- Pinterest, Sunday newsletters
- Message that works
- "A table set for two more"
Site health
Impact 5 · Effort 2Fourteen product pages have no description
Search engines see empty pages; shoppers see a title and a price. Every page in your top-selling glaze collection is affected.
Why this is recommended
Product copy is the cheapest ranking input you own, and it also answers the questions that stall a first-time buyer.
Task with draft
To doSend the glaze story to 412 past buyers
Draft · email
"The ash glaze you bought in spring looks different in every firing. Here are three pieces from this month's kiln — two are the last of their batch."
Why it matters: repeat buyers cost nothing to reach
Sample data from the demo store · competitor and site findings are based on available public information and reviewed by you before they become tasks.
Why Meridian
What we deliberately left out
No traffic graphs at the door. No twelve-tab sidebar. No number you can't explain to yourself at 11pm.
Priorities, not dashboards
One page answers the only question that matters on a Monday: what do I do first? Everything else is one click deeper, never in the way.
Every recommendation explains itself
Each segment, issue and task carries a plain-language reason and a step-by-step how. Nothing asks for your blind trust.
Written for one person wearing every hat
No marketing jargon, no assumed playbooks. If a task needs a designer or a developer, it says so — and offers the workaround.
The plan renews itself
Completed work, logged results and fresh market signals feed next week's plan, so the advice gets sharper without you asking.
Questions
The honest answers
Begin
Monday morning, with a plan
Two minutes of input now, three priorities next week. Meridian is completely free — no subscription, no paid tiers, no card — and the sample store is open if you'd rather look before you leap.